The Best Question to Ask Clients – And Yourself

By financial planning logo
February 28, 2019
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Written by: Chelsea Emery | Jeff Motske has one of the strongest ways to tease out client priorities I’ve heard in quite a while.

“What if?” Motske asks clients.

“What if one if your partner needs critical care? What if you want to move to Arizona? What if one of your kids starts a family on the other side of the country?,” the CEO of Trilogy Financial asks.

It’s deceptively simple, but an excellent method for getting at the heart of clients’ values and fears.

“These are critical questions,” Motske told me during a recent visit to Financial Planning offices in New York. “You want to ask them before things happen.”

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By Trilogy Financial
June 19, 2018

No matter how much you and your partner have in common, investing will uncover differences. Maybe one likes playing it safe while the other relishes risk-taking. One wants to invest every available penny, while the other yearns to live it up now. Or perhaps you disagree on when to retire.

Differences are inevitable, says Kathleen Burns Kingsbury, founder of KBK Wealth Connection in Waitsfield, Vermont. “That’s the nature of a partnership.”

But some couples don’t discover their differences until they fester into conflicts. You can avoid discord by bringing financial topics into the open, finding common ground and compromising.

“Learning how to talk about and work through conflict will make you stronger partners,” says Kingsbury, author of “Breaking Money Silence: How to Shatter Money Taboos, Talk More Openly About Finances, and Live a Richer Life.”

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By Trilogy Financial
August 7, 2018

Independent advisors need to lead the recruiting and training of a new generation of wealth managers, according Jeff Motske, president and CEO of Trilogy Financial, $3 billion hybrid RIA based in Huntington Beach, Ca.

“The public wants independent advisors and the industry is moving in that direction,” he said. “Clients are already asking older advisors about who is going to advise them when the advisor retires. Older clients want someone who can see their family through the estate transition process. A younger planner gives clients confidence that someone will be there to help them through their entire life and afterward.”

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